"BASIC" men’s skincare.

Exceptional skincare products are based on sound scientific research. The evidence shapes standards. The benchmarks are everchanging, constantly subject to refinement. At BULK HOMME, we employ a meticulous and specialized R&D process for every new product. This process is fundamental to our BASIC product philosophy — a new, heightened concept of real men’s skincare. All to deliver on the constant promise of our BASIC skincare line.

The origins of "BULK HOMME"

BULK refers to the cosmetic product itself, the pure skin-enhancing richness that goes inside our bottles and containers. HOMME is the French word for man. These words symbolize our philosophy of substance over style, keeping with our promise of delivering BASIC skincare to our users around the world.

"THE" Products

The BASIC philosophy defines our skincare line. We use the best, scientifically-proven ingredients, so your skin gets only what it needs to thrive. From the moment it touches your skin to the effects you’ll feel long afterward, you will know the difference. Our products are unlike any other, and are aptly-named THE Products.

BASIC, but
EXCITING

Everyday essentials that captivate the senses.
Our skincare solutions are effective, stylishly presented, and are a pleasure to experience. Our core principle, BASIC yet EXCITING, is the paradox — and the adventure — that awaits you.

ZEN Design

The cosmetics industry has its “normal” practices and product aesthetics. But we go deeper. With our designs, we reach through the expected, pass through the limits.
At BULK HOMME, we explore the pure essentials of style and sophistication. We then pour our learnings into our product design. It’s how men’s skincare should be expressed.

Wow Factor

An aroma that inspires. A touch that excites, while bringing you a sense of calm and purpose.
Words can’t describe how invigorating a world-class skincare experience can be. The BULK HOMME regimen will show you what it’s like.

Sense & Evidence

Our products deliver new sensations as you use them, and keep nourishing your skin after you put them away. The long-term skin benefits you get from daily use are the very essence of our skincare lineup.